{"id":128771,"date":"2024-04-16T15:57:41","date_gmt":"2024-04-16T07:57:41","guid":{"rendered":"https:\/\/jingsourcing.com\/?p=128771"},"modified":"2024-04-16T15:57:46","modified_gmt":"2024-04-16T07:57:46","slug":"fb-popular-jewelry-seller","status":"publish","type":"post","link":"https:\/\/jingsourcing.com\/fb-popular-jewelry-seller\/","title":{"rendered":"Hip Hop&#8217; Favorite Jewelry Seller"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"128771\" class=\"elementor elementor-128771\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-400e825 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"400e825\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-51fdc60\" data-id=\"51fdc60\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ca5a63 elementor-widget elementor-widget-text-editor\" data-id=\"0ca5a63\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This 60-year-old Chinese lady might not know every rapper in the world, but every rapper definitely knows her. Her name is Eva Sam, who founded Popular Jewelry in\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/Chinatown\" target=\"_blank\" rel=\"noopener\">Chinatown<\/a>.<\/p><p>Although the store is relatively small and unassuming on the street, it&#8217;s a must-visit for many hip-hop singers. Beyonce, Rihanna, Jay-Z, A$AP Rocky, and Drake are all her clients, and\u00a0<a href=\"https:\/\/www.nike.com\/\" target=\"_blank\" rel=\"noopener\">Nike<\/a>\u00a0has even invited her to model for their apparel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-924c059 elementor-widget elementor-widget-image\" data-id=\"924c059\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"750\" height=\"388\" src=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-hip-hop-stars.jpg\" class=\"attachment-large size-large wp-image-128774\" alt=\"eva and hip hop stars\" srcset=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-hip-hop-stars.jpg 750w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-hip-hop-stars-300x155.jpg 300w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-hip-hop-stars-200x103.jpg 200w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-hip-hop-stars-400x207.jpg 400w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-hip-hop-stars-600x310.jpg 600w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-995b735 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"995b735\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bf2370b\" data-id=\"bf2370b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e6c1798 elementor-widget elementor-widget-text-editor\" data-id=\"e6c1798\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Eva\u2019s gold shop officially opened in the late &#8217;80s. It looks quite luxurious, decorated with various gold necklaces and rings. At that time, there were many gold shops in Chinatown like Eva&#8217;s, primarily frequented by Chinese people buying wedding gifts or presents.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5791b61 elementor-widget elementor-widget-image\" data-id=\"5791b61\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"623\" height=\"372\" src=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/evas-jewelry.jpg\" class=\"attachment-large size-large wp-image-128776\" alt=\"eva&#039;s jewelry style\" srcset=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/evas-jewelry.jpg 623w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/evas-jewelry-300x179.jpg 300w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/evas-jewelry-200x119.jpg 200w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/evas-jewelry-400x239.jpg 400w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/evas-jewelry-600x358.jpg 600w\" sizes=\"(max-width: 623px) 100vw, 623px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-017ab8d elementor-widget elementor-widget-text-editor\" data-id=\"017ab8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Eva believed that to stand out, she needed to clearly define her market positioning and showcase unique characteristics. So, she dedicated herself to creating innovative and trendy jewelry. Her goal was to be a distinctive jewelry shop in Chinatown.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6170d7d elementor-widget elementor-widget-image\" data-id=\"6170d7d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"394\" src=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-her-son.jpg\" class=\"attachment-large size-large wp-image-128773\" alt=\"eva and her son\" srcset=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-her-son.jpg 700w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-her-son-300x169.jpg 300w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-her-son-200x113.jpg 200w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-her-son-400x225.jpg 400w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-and-her-son-600x338.jpg 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Eva and her son<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b101f2b elementor-widget elementor-widget-text-editor\" data-id=\"b101f2b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A year later, a well-known singer, Cappadonna, visited her shop. Eva didn\u2019t recognize him and treated him like a usual consumer, recommending pieces heartily. To her surprise, after he was satisfied with his purchase, he recommended her small shop to more friends.<\/p><p>As word of mouth spread, Eva&#8217;s shop gradually became a popular spot for more hip-hop stars. They frequently visit Eva&#8217;s shop to\u00a0<a href=\"https:\/\/jingsourcing.com\/p\/p04-fashion-jewelry-china\/\" target=\"_blank\" rel=\"noopener\">customize jewelry<\/a>. Some not only mentioned Eva\u2019s shop in their songs but also chose it as a location for their music videos. Additionally, someone even invited her to be an honorary member of his hip-hop collective.<\/p><p>Why do so many celebrities love Eva\u2019s jewelry?<\/p><p>First, Eva\u2019s designs are unique, and her craftsmanship is fast and punctual. While other shops might take one to three weeks to deliver, Eva can sometimes finish orders overnight and rarely needs adjustments.<\/p><p>Additionally, Eva treats her customers like her own sons, advising them not to smoke, and offering them warm water with honey and lemon, mung bean soup, and Chinese cookies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-653415e elementor-widget elementor-widget-image\" data-id=\"653415e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"480\" src=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-is-helping-customers.jpg\" class=\"attachment-large size-large wp-image-128775\" alt=\"eva is helping customers\" srcset=\"https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-is-helping-customers.jpg 720w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-is-helping-customers-300x200.jpg 300w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-is-helping-customers-200x133.jpg 200w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-is-helping-customers-400x267.jpg 400w, https:\/\/jingsourcing.com\/wp-content\/uploads\/2024\/04\/eva-is-helping-customers-600x400.jpg 600w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-745bd44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"745bd44\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-644f944\" data-id=\"644f944\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9df21f1 elementor-widget elementor-widget-text-editor\" data-id=\"9df21f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Furthermore, if you have only 10 dollars, you might hesitate to enter other gold shops, but at Eva&#8217;s store, in addition to real gold jewelry, there are also affordable options such as gold-plated and k-gold jewelry. This caters to customers with small budgets.<\/p><p>All in all, to stand out in a competitive market, focusing on your market positioning is crucial. Besides offering unique products, appropriate pricing, good quality, and genuine customer care are key. Eva has expanded her brand and won increasing respect and affection from her customers by adhering to these principles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-5d671f4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5d671f4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-345a7fe\" data-id=\"345a7fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-edd29d4 elementor-widget elementor-widget-heading\" data-id=\"edd29d4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We'd like to hear from you<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-786be02 elementor-widget elementor-widget-text-editor\" data-id=\"786be02\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jingsourcing is a leading Chinese sourcing company that helps medium and small businesses import from China. In our daily blogs, we share real-life case studies of our clients, insights, and tips on Chinese sourcing, as well as interesting stories like this one. If you\u2019d like to follow us to learn more, feel free to <a href=\"https:\/\/jingsourcing.com\/blog\/#subscribe\" target=\"_blank\" rel=\"noopener\">subscribe<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>This 60-year-old Chinese lady might not know every rapper in the world, but every rapper definitely knows her. Her name [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-128771","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.6 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How A Small Jewelry Shop Became a Hit with Hip-Hop Stars?<\/title>\n<meta name=\"description\" content=\"Learn how this 60-year-old Chinese jewelry seller makes her shop and jewelry attract so many celebrities and locals in the US.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jingsourcing.com\/fb-popular-jewelry-seller\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hip Hop&#039; 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